Archive for September, 2008

Embarq Delivers Targeted Ads to Subscribers

Monday, September 1st, 2008

Earlier this year, the Embarq Corporation conducted a trial wherein they delivered targeted advertising to their subscribers.  It worked by monitoring the websites their subscribers visited and then displaying advertising based on those web surfing habits.
According to the Associated Press, Embarq conducted the test in the Gardner, Kansas, USA area on a group of 26,000 [...]